Monday, December 22, 2008

Video: Why Dell Continues To Utilize Social Media

A Great interview by Jeremiah Owyang interviewing Bob Pearson who is Vice President of Communities & Conversations at Dell:

Some key points made here are:
  • Dell continues to Listen to their customer through it's communities and forums.
  • Dell has profited by selling used equipment using Social Media.
  • Social Media Can Be More Important to an organization During A Recession.
  • 1 Customer Can Influence Your Brand Online!

No comments: